Toronto UGC creator, on-camera host, and creator ads partner for brands that want story and conversion

Portrait of Jada Poon

Playful branded content elevated with storytelling.

Hi, I'm Jada. I'm a Toronto content creator and UGC creator making creator-led ads, on-camera videos, TikTok and Reels content, and social-first brand storytelling for tech, food, lifestyle, and fragrance brands. My sweet spot is content that earns attention, builds trust, and explored with playful curiosity.

Hire Jada Book a discovery call See brand-ready work
Portrait of Jada Poon
103K+ views on a Coursera content series with repeatable momentum
2.2K+ saves on content people came back to instead of scrolling past
48% US audience on a top-performing educational video
1-2 days turnaround for event coverage including short-form videos and photos
Instagram TikTok YouTube

Selected proof

UGC, creator-led ads, reaction content, and story-first social that keeps people watching.

Different formats, same goal: help brands build meaningful connection, not sterilized calculation. These examples show the mix of watchability, personality, saves, search intent, and on-camera trust I bring to paid and organic content.

Coursera

  • 103K+ views on the strongest video in the series
  • I turn learning UX design into a personal journey viewers can follow, one lesson at a time
  • Why hire me: I make complex topics approachable through a personable host and a repeatable series format.

Foodie Friends

  • The concept: a food-loving friend who wants you to try what’s on the table
  • My humour and genuine appetite give the restaurant recommendation a voice of its own
  • Why hire me: I make food recommendations with the enthusiasm of someone who would have ordered it anyway.

Coffee Party Personality

  • The concept: your friend starts partying sober and makes The Coffee Party their entire personality
  • I play up a familiar social type to reflect the interests of the audience the event wants to attract
  • Why hire me: I translate an audience brief into a comic character that makes your event feel like their kind of place.

Cinematic Video Diary

  • The concept: a personal growth diary that introduces the person behind the punchlines
  • I use a reflective voice, deliberate pacing, and cinematic visuals to carry a personal story
  • Why hire me: I bring warmth and emotional range to lifestyle campaigns built around change, milestones, and everyday rituals.

Tiramisu French Toast

  • 16.5K views and 412 saves
  • Will tiramisu work as French toast? My curiosity sets up the experiment; my reaction delivers the payoff
  • Why hire me: I bring humour and hands-on curiosity to recipe trials and food launches, giving viewers a person to follow through the first bite.

Sugar Bestie

  • 467K+ views and 7.4K shares
  • I play the “spoiled friend,” making the HEAL treat part of the joke and the friendship dynamic
  • Why hire me: I make your product part of the comedy, giving it a role in the story as well as a place in the shot.

Services

UGC, creator ads, and on-camera content for brands that want story and conversion.

You do not need more content for content's sake. You need content that sounds human, holds attention, and makes people trust what they're seeing enough to keep watching, saving, or buying.

Monthly content packages for brands that are done winging it week to week
On-camera hosting for creator-led ads, TikTok, Reels, explainers, and social campaigns
UGC videos with real reactions, clear hooks, and social-first pacing
Reaction-led food, lifestyle, fragrance, and product storytelling
Story-focused lifestyle diaries and cinematic social content with emotional pull
Brand photography and supporting stills so the whole campaign looks like it belongs together

Things I'm really good at

01

Turning a loose brief into a clear content angle worth watching

02

Making creator ads feel natural instead of painfully scripted

03

Hosting, reacting, and keeping attention alive on camera

04

Delivering brand-ready content without a chaotic handoff

About Jada

Jada Poon portrait

Based in

Toronto

Available for

Remote + local shoots

Best fit

Monthly brand work

Curious, on camera, and commercially useful.

Hey there, I'm Jada, a Toronto content creator with a curious brain, a playful streak, and a real love for making branded content with a personal touch.

I work best with tech, food, lifestyle, fragrance, education, and Toronto brands that need creator-led ads, organic social content, on-camera hosting, monthly content packages, or event coverage. I care about how people actually watch: the hook, the save, the rewatch, the trust, and whether the final piece feels sharp without losing personality.

Tech Food Lifestyle Fragrance Local Toronto brands Events Cafes Education Beauty

Process

Low drama. Good communication. Content that gets made.

I like a clear brief, a real goal, and a fast path from idea to final export. We figure out the angle, make the thing, and get it out into the world without pretending three deliverables need seventeen meetings.

01

Figure out what the content needs to do

We get clear on audience, angle, platform, and what you actually need the viewer to feel, remember, or do.

02

Build the concept around real attention spans

I turn the brief into hooks, scenes, and structure that suit TikTok, Reels, and social feeds instead of fighting the platform for no reason.

03

Shoot it so it feels alive

I handle the hosting, reactions, pacing, and edit so the end result feels natural, sharp, on-brand, and still like a human touched it.

04

Hand it over ready to post

You get content your team can post, repurpose, brief from, and build on without a chaotic handoff or a mystery folder situation.

Contact

Let's talk.

Best for monthly creator partnerships, UGC campaigns, creator-led ads, on-camera hosting, brand photography, event coverage, and social-first storytelling.

Available for: Toronto shoots + remote projects

Best fit: Tech, food, lifestyle, fragrance, education, and local Toronto brands

Email: byjadapoon@gmail.com

Discovery call: Book a time here